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Known as the must-attend event for discovering what’s next, MITX’s FutureM brings together marketing and technology innovators to contemplate and celebrate the future of Marketing.  FutureM is about integrating traditional marketing, digital marketing, R&D, product development and all other parts of an organization that impact customer engagement and purchasing decisions; all hosted at the Boston Convention and Exhibition Center.
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Tuesday, September 16 • 10:30am - 11:15am
Startup Mixology: Building, Growing & Celebrating Startup Success

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Of all the things entrepreneurs worry about - from funding to users to employees - the one thing they don’t worry so much about is their mind, the engine that propels all their intense hustling. But no matter how many hours a day you’re driving, you’re not going to win the race if you don’t put in the right gas - or any gas at all.

Frank Gruber's talk will look at the fuel for the entrepreneurial mind: celebration. Celebration is about taking a moment to acknowledge your efforts and progress, about recognizing your little wins along the way. Gruber will explain the science behind celebration, give examples of how tech companies celebrate, and show how it can be a lifesaver for you, your team, and your brand.



Speakers
FG

Frank Gruber (@FrankGruber)

CEO and co-founder, TechCocktail
FRANK GRUBER grew up in the Midwest heartland and is an entrepreneur, new media journalist, and investor. His alma maters include Purdue and Northwestern respectively. He cofounded Tech Cocktail in 2006, which has grown into a hub for the creative class, offering tech startup focused news, events, and resources. Frank has built and launched products for the masses while at AOL, Tribune, and Classified Ventures along with startup efforts like... Read More →

Track Host
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Rudina Seseri (@rudina11)

Partner, Fairhaven Capital
Rudina joined Fairhaven Capital at its inception in 2007. She has led Fairhaven's investments in CrowdTwist, FashionPlaytes, and SocialFlow. She also serves as an Entrepreneur-In-Residence at the Harvard Business School. | Previously, Rudina was a Senior Manager in the Corporate Development Group at Microsoft Corporation. In this position, she was responsible for sourcing, structuring, and negotiating Microsoft's acquisitions and strategic... Read More →


Tuesday September 16, 2014 10:30am - 11:15am
Startup Review Track - Room 160 A-C 415 Summer St, Boston, MA 02210