Benjamin is a digital veteran with more than 14 years of experience in advertising. For the past three years, he has led the search practice across Catalyst & the GroupM Network; today, he leads the agency's search and social engagement strategy group. His team is responsible for the integration of Catalyst/GroupM Network's top-tier search and social engagements.

Benjamin has been a much sought-after speaker at the top digital conferences, and has been instrumental in developing inter-practice consumer profiles and proprietary advertising technology solutions. Prior to his career at Catalyst, Benjamin founded a digital agency with a focus on performance marketing. He also worked in post-production early on in his career. He studied business in Germany before moving to the U.S.