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FutureM 2014 has ended
Known as the must-attend event for discovering what’s next, MITX’s FutureM brings together marketing and technology innovators to contemplate and celebrate the future of Marketing.  FutureM is about integrating traditional marketing, digital marketing, R&D, product development and all other parts of an organization that impact customer engagement and purchasing decisions; all hosted at the Boston Convention and Exhibition Center.
CB

Cesar Brea (@cesarbrea)

Force Five Partners
Author of "Marketing and Sales Analytics" and Founder & Managing Partner

Cesar Brea is the founder and managing partner of Force Five Partners, LLC, a marketing analytics consulting firm, and the author of "Marketing and Sales Analytics" (Pearson FT Press 2014).  Cesar works with CMOs and other senior executives in multiple sectors, including retail, media, education, and financial services to build marketing analytics capabilities and drive results with them. Earlier, Cesar was Global Practice Leader for Monitor Group's digital media and marketing practice, SVP of sales and marketing for Razorfish, and a consultant at Bain, and also helped to build and sell two social media and e-commerce software firms.  Cesar is a grad of Harvard College and Dartmouth's Tuck School of Business.


My Moderator Sessions

Tuesday, September 16
 

1:45pm