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FutureM 2014 has ended
Known as the must-attend event for discovering what’s next, MITX’s FutureM brings together marketing and technology innovators to contemplate and celebrate the future of Marketing.  FutureM is about integrating traditional marketing, digital marketing, R&D, product development and all other parts of an organization that impact customer engagement and purchasing decisions; all hosted at the Boston Convention and Exhibition Center.
CP

Chris Pape (@chrispape)

Genuine Interactive
Executive Creative Director
Chris Pape founded Genuine Interactive in 2005 to help brands and businesses create valuable relationships with their audiences through engaging experiences, not advertising. This new kind of agency didn't yet exist, so Pape created an agency that held multiple areas of expertise and a hyper-collaborative culture. Genuine's agency model lives on the fault lines of converging technologies such as mobile, social, video, and even in the physical world. Before Genuine, Pape co-founded Digital Bungalow, a digital agency he successfully grew and sold in 2004. Under Pape's leadership, Genuine has acquired more than 150 clients that represent a variety of industries such as Reckitt Benckiser, Akamai Technologies, MassMutual, Boston Children's Hospital, and more. In May 2014, Jack Morton Worldwide, an IPG Company, acquired Genuine Interactive. Pape graduated from Tufts with a BA in Economics. He loves spending time with his wife and two daughters, and has a Labrador named Biggie.http://www.linkedin.com/in/chrispape

My Speakers Sessions

Thursday, September 18
 

10:30am EDT