FutureM 2014 has ended
Known as the must-attend event for discovering what’s next, MITX’s FutureM brings together marketing and technology innovators to contemplate and celebrate the future of Marketing.  FutureM is about integrating traditional marketing, digital marketing, R&D, product development and all other parts of an organization that impact customer engagement and purchasing decisions; all hosted at the Boston Convention and Exhibition Center.

Igor Bekker (@igorbekker)

Alex and Ani
Vice President of E-Commerce
Accomplished, talented and visionary leader supported by wide range of expertise in digital marketing, e-commerce operations and technology that merge to drive measurable, sustainable and profitable results for both established and startup corporations including global enterprises. Highly experienced managing major global projects, complex e-commerce projects/development, technical innovation, product distribution, and consumer marketing. 

Exceptional skills in alliance building and branding campaigns that contribute to profitability, brand recognition, increased sales, enhanced ROI and market penetration. Entrepreneurial spirit with proven ability to uncover and seize major opportunities including major licensing agreements and subsequent promotions. 

Skilled in identifying profitable niches, creative marketing and consumer-driven programs by utilizing marketing research data and knowledge of brand management, product distribution and SEO and SEM skills to improve site rankings and overall revenues. Possess sophisticated understanding of marketing and product promotion initiatives that enable successful product positioning, competitive market advantage and industry dominance. Consistently capitalize on ability to anticipate both market and consumer trends before executing viable strategies. 

Merge background in technology with demonstrated business leadership and analytical strengths to effectively capitalize on creative solutions to deliver strong P&L results.

My Speakers Sessions

Tuesday, September 16

1:45pm EDT